Dr. Eric Plasker

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DR. ERIC PLASKER

Visionary Behind the 100 Year Lifestyle® and Pioneer of the Healthy Longevity Movement

100:100
Living at 100% for 100 Years…or More

Before “longevity” became a buzzword, before wellness became a cultural imperative, Dr. Eric Plasker was already sounding the alarm—and offering the solution. A chiropractor, bestselling author, and global wellness thought leader, Dr. Plasker has spent more than 35 years leading the charge toward a life not just of length, but of purpose, passion, and vitality.

He created The 100 Year Lifestyle® to help individuals and organizations embrace a new model of life—one rooted in the science of healthy aging, personal empowerment, and the timeless wisdom of the human body. What started in a chiropractic office has grown into a global movement. Today, the 100 Year Lifestyle® is a trusted brand influencing how people of all ages approach health, business, family, and legacy.

Most people are not prepared to live a long life. But we can be—and we must be. The good news is your body is designed for longevity. The better news is, so is your potential.

– Dr. Eric Plasker

A True Pioneer in a Crowded Space

Dr. Plasker began talking about healthy longevity before it was a trend—when few were listening. Now, as the world wakes up to the urgency of long-term wellness, his voice rings louder than ever with credibility, clarity, and compassion. The 100 Year Lifestyle® isn’t just ahead of its time, it set the clock.

Over 10,000 chiropractors trained by his company, The Family Practice, in lifetime care principles and leadership.
Over 1 million copies of his books sold, including The 100 Year Lifestyle® and The 100 Year Lifestyle® Second Edition.
Thousands of lives changed through patient care, educational events, keynote speeches, and media appearances worldwide.

Built from Personal Experience, Grounded in Purpose

The movement that would become The 100 Year Lifestyle® was born from deeply personal experiences with none more powerful than the miraculous recovery of his son, Jacob, following a traumatic accident and a grim prognosis. Through chiropractic care and innate healing, Jacob not only recovered, he thrived. Today, Dr. Jacob Plasker is a practicing chiropractor and respected expert in functional neurology.

That turning point solidified Dr. Plasker’s belief in the body’s capacity to heal, adapt, and thrive, not just in a moment of crisis, but throughout a lifetime.

The Original Inspiration: Max, Age 98

One of Dr. Plasker’s earliest and most profound influences was Max, a 98-year-old patient whose body had been neglected for decades. Despite his age and condition, Max responded to care, proving that healing is possible at any age. That experience inspired a question that has shaped Dr. Plasker’s career:

“If you knew you’d live to 100, how would you change your life today?”

Now Expanding the 100 Year Lifestyle® Umbrella

With the credibility of three decades behind it and a clear vision ahead, Dr. Plasker is expanding The 100 Year Lifestyle® as an umbrella brand for businesses, organizations, and products aligned with the values of healthy longevity, innate potential, and conscious living.

The logo that once stood only for chiropractic now stands for a standard of excellence—an aspirational identity for people and brands who believe in living fully for a lifetime.

“If you knew you’d live to 100, how would you change your life today?”

Media-Ready and Mission-Driven

Dr. Plasker is an experienced media guest who has appeared in hundreds of interviews and on stages around the world. His message is timely, uplifting, and actionable, making him a go-to expert for journalists covering:

Longevity and aging well
Lifestyle design and proactive health
Chiropractic and natural healing
Personal empowerment
Cultural change through conscious leadership

For more information, visit The 100 Year Lifestyle® and The 100 Year Lifestyle® Chiropractic Network.